PR, Films and Fantasies

Archive for May 25th, 2010

After a few years of struggling with millions of assignments, presentations, production challenges and many other student tragedies, the BIG problem comes! And it’s the one that matters the most. The D word is the thing we are all afraid of as 15 000 words sounds like an encyclopedia or a Cambridge Dictionary.

At BCU we have a sort of preparation task in Year2: come up with an initial proposal for next year. Its aim is to make you thing of options and ideas, consider various topics, be realistic and organised and get some feedback for it. Plain and simple plus very helpful…

BUT the problem is…  WHAT do I write about? What is THE subject that I’ll spend ONE year investigating? WHAT can be so interesting so that I have a solid piece of research to show off with (and to keep me interested for 8 months)?

For me it should have been easy as I was planning to stick to the PR field, but still… I’ve been struggling for weeks to find a topic. I considered new media (soo yesterday), integrated marketing (too broad), internal communications (what?)…why not PR stunts (not very academic)… But today I had a revelation!

I’ll be doing my dissertation on vampires!

These creatures of the night have some really good publicists and agents. From Buffy to Vampire Diaries, True Blood, Twilight and sooo many others, the “placement” of what initially were beasts and demons, turned the mean, old vamp in the most wanted boyfriend on the planet! BINGO – It’s culture, it’s film, it’s media, it’s PR and it’s BLOODY brilliant :)

P.S. To all my BCU tutors, I was just kidding :) Or maybe not….

With Film Festivals, the sad part is that, unless you attend the screenings, you can’t actually comment on the awards, gossip or reviews.

Cannes 2010 finished on Sunday with:

(via Cannes official website)

I fell in love with Bardem in No Country for Old Men as he was the most realistic psycho ever. After that, seeing the enormous difference between that role and Florentino Ariza in Love in Time of Cholera or Juan Antonio in Vicky Cristina (which is in my top 10 films) it was obvious that he was destined for big things… and I knew Bardem did something BIG in Biutiful as the “#cannes”  hastag was buzzing with praise. Can’t wait to see Inarritu’s film and hopefully it will come to the UK soon.

As for Juliette Binoche, I was just talking about her film Paris a few days ago. Despite being soo French and soo cute in many productions, she really got me with The Unbearable Lightness of Being (ok, and Chocolat!).

Now, Apichatpong WEERASETHAKUL (which I still can’t pronounce), didn’t ring a bell to me until Sunday. I am so curios to see Uncle Boonmee and judge it for myself as I from the trailer I do believe it was a fair win, not another social-political recognition.

Who knows…maybe next year I’ll be able to judge the films LIVE :)


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